1. Highway To Help : Jan 11th, 2013



      Fifty Plus Racing team committed to making a difference for people impacted by Alzheimer’s

      CHICAGO, December 21, 2012 – The lead singer of the rock band AC/DC, Brian Johnson and Fifty Plus

      Racing announce the ‘Highway to Help’ campaign benefiting the Alzheimer’s Association.

      The ‘Highway to Help’ campaign will kickoff January 46, 2013 at the Roar Before the Rolex 24, a threeday fan fest

      where attendees participate in guided garage tours, tech talks and fan forums. After the “Roar,” Johnson and the

      Fifty Plus Racing team will encourage support of “Highway to Help” leading up to and during the 51st annual Rolex

      24 at Daytona on January 2627, a 24hour sports car endurance race held at Daytona International Speedway. The

      race will mark the start of the 2013 Rolex Sports Car Racing Series season. Johnson has been the front man for

      powerhouse rock band AC/DC since 1980. In addition to his musical acclaim, Johnson is an avid racing enthusiast,

      member of the Fifty Plus Racing team and Alzheimer’s advocate.

      “Fifty Plus Racing is proud to support the Alzheimer’s Association and do our part on the track to spotlight this

      disease,” said Brian Johnson. “‘Highway to Help’ was created in honor of the millions of people affected by

      Alzheimer’s. Our team is racing for awareness and eventually a cure.”

      Johnson’s fellow Fifty Plus Racing team members and drivers include Frank Beck, Byron DeFoor, Jim Pace, former

      Rolex 24 overall winner, Carlos DeQuesada, former Rolex 24 class winner and Ian James, current champion in all

      four of the NASCAR owned GrandAm sanctioned Daytona Prototype, GT, Grand Am Cup Grand Sport and

      Sport touring classes.

      “The Alzheimer’s Association appreciates the support of Brian Johnson and the entire Fifty Plus Racing team,” said

      Angela Geiger, Chief Strategy Officer for the Alzheimer’s Association. “The team is truly passionate about racing

      and recognizes the great need for more awareness and funds for Alzheimer’s.”

      Alzheimer’s disease is a growing epidemic and is the nation’s sixth leading cause of death. According to the

      Alzheimer’s Association 2012 Alzheimer’s Disease Facts & Figures, more than five million Americans are currently living

      with Alzheimer’s. Approximately 200,000 of those people are under the age of 65 and living with youngeronset


      To make a donation to ‘Highway to Help’ benefiting the Alzheimer’s Association, visit fiftyplusracing.com. For a

      donation of $5,000 and above, your name, or a name of your choice, will be placed on the Fifty Plus Racing racecar

      during all ‘Highway to Help’ race events.

      Alzheimer’s Association

      The Alzheimer’s Association is the world’s leading voluntary health organization in Alzheimer’s care, support and

      research. Our mission is to eliminate Alzheimer’s disease through the advancement of research, to provide and

      enhance care and support for all affected, and to reduce the risk of dementia through the promotion of brain health.

      Our vision is a world without Alzheimer’s. Visit alz.org or call 8002723900.